The importance of transparency in the process of distributing basic necessities is a crucial issue to ensure that the price reduction actually benefits consumers. It is with this in mind that the Deputy Prime Minister of the National Economy, Daniel Mukoko Samba, brought together members of the Association of Distributors and Operators of Cold Rooms of Congo to discuss the measures to be implemented.
During this meeting, the members of the Association committed to passing on the price reduction at the distribution level, provided that importers and wholesalers play the transparency game. In particular, they requested that prices be clearly displayed and that purchase invoices that comply with the legislation be issued. This approach aims to establish a relationship of trust between the actors in the distribution chain and to ensure rigorous monitoring of the process.
The Association’s leaders, Kanyinda Tshiela Djo-Balard and Carine Mbuake Yembi, welcomed the collaborative approach of the Minister of National Economy and stressed the importance of ongoing dialogue to ensure the smooth running of operations. They also affirmed their commitment to ensuring that this price reduction is truly passed on to consumers, while committing to ensuring full transparency in their practices.
In addition, a call was made to large importers to clearly display their pricing structures and provide invoices to buyers. This approach aims to strengthen product traceability and ensure that prices reflect market reality.
In conclusion, this meeting between the Deputy Prime Minister of National Economy and members of the Association of Distributors and Operators of Cold Rooms of Congo marks an important step towards better regulation of the basic necessities distribution sector. By promoting transparency and dialogue, the actors involved help to ensure that lower prices actually benefit consumers and strengthen confidence within the distribution chain.