Fatshimetrie reveals the underside of a real media saga opposing Phyna, reality TV star, to the sponsors of the show. At the heart of the controversy, a coveted but inaccessible prize: 1 BTC promised by Quidax Global to the young celebrity.
Phyna’s revelations, broadcast live on Instagram Live on Thursday May 23, 2024, shook social networks. In a burst of emotion, she pointed the finger at the organizer of the show, MultiChoice, accusing it of not being able to allow her to recover her winnings.
“I’m calling on you all for help, pay me the rest quickly. Quickly give me the BTC too. Give it back to me as quickly as the other things. What is Quidax doing in this? I don’t know Quidax. I have not signed a contract with Quidax. When I signed up for the show, I didn’t know that Quidax was one of the sponsors. I did not know. I did not sign a contract with them,” said the star, with tears in her eyes.
She continued: “The people I signed a contract with are MultiChoice. So, pay me the money and settle the dispute with Quidax to get the money. Or settle the dispute with Quidax and give me my due. What is going on ? »
The affair immediately inflamed the reactions of Internet users, divided between compassion towards Phyna and indignation towards the recalcitrant sponsors. Transparency and fairness appear to be the key principles called into question, highlighting the need for brands to respect their commitments to the personalities associated with their campaigns.
Ultimately, Phyna’s story speaks to the responsibility of companies towards their partners, highlighting the importance of integrity and trust in professional relationships. This case resonates as a warning to brands about the importance of keeping their promises and treating their employees fairly, to avoid any media controversy harmful to their reputation.