The awarding of the organization of the 2025 Africa Cup of Nations to Morocco is undoubtedly a victory for the Shereef kingdom on the international football scene. This decision confirms Morocco’s growing place in the global sporting landscape, thanks to an effective soft-power strategy focused on football.
During the 2022-2023 season, Moroccan football experienced a series of resounding successes. The Atlas Lions not only reached the semi-finals of the World Cup, becoming the first African and Arab team to achieve this feat, but they also hosted the prestigious Club World Cup. Additionally, Morocco successfully hosted the Africa Under-23 Cup of Nations and the women’s team achieved its best performance in history by qualifying for the round of 16 of the World Cup.
These impressive sporting results, combined with the efforts made by Morocco to develop its infrastructure and organize renowned international events, have enabled the country to position itself as a destination of choice for hosting major competitions.
The announcement of the award of CAN 2025 was welcomed with joy and pride by Moroccans. Indeed, the Moroccan people have been waiting for a long time to be able to organize this major event which has not returned to the country since 1988. The objective is now to bring the cup home, a feat which has eluded Morocco since 1976.
This success in organizing the African Cup of Nations reinforces Morocco’s credibility as a host country for major sporting competitions. Additionally, it will have a positive impact on tourism and the country’s economy, attracting football fans from the African continent and around the world.
In conclusion, the award of the organization of the CAN 2025 to Morocco is a success which confirms the rise of the country on the international football scene. Morocco once again proves its expertise in organizing leading sporting events and strengthens its position as a destination of choice for sport and tourism. Moroccans can be proud of this achievement and hope that CAN 2025 will be an opportunity to bring the cup home.